TD₿: Bitcoin’s Biggest Catalyst Yet? What Saylor & BlackRock Know! - (a Swan Signal Live segment) with Hurley, John Haar, Steven Lubka and Brandon Quittem
TL;DR: Bitcoin’s risk-to-reward ratio has never looked better. With BlackRock’s ETFs, Saylor’s massive Bitcoin purchases, and Trump’s Strategic Bitcoin Reserve, the smartest money sees huge potential.
Hey Bitcoiners,
In today’s video, we discuss how Bitcoin is entering what many believe to be the best risk-adjusted buying opportunity in its history. With spot ETFs approved, BlackRock marketing Bitcoin globally, and Michael Saylor’s Strategy (formerly MicroStrategy) raising over $700 million to buy more BTC, institutional momentum is undeniable.
Despite price volatility, Bitcoin remains fundamentally unchanged—only the world is slowly catching up. Some compare today’s opportunity to past key inflection points like March 2020 ($3K BTC) or October 2023 (ETF anticipation at $30-40K), arguing that the current macro backdrop, regulatory clarity, and capital inflows from traditional finance make this a historic entry point.
Adding to the bullish narrative is the growing possibility of a U.S. Strategic Bitcoin Reserve. Insiders report that the government is seriously considering converting its crypto stockpile—especially stablecoins and foreign-based tokens—into Bitcoin. This would not only shift perception globally but signal a new economic strategy aligning Bitcoin with U.S. geopolitical and financial dominance.
Rumors of Russia using BTC in oil trades and the U.S. reframing Bitcoin as a strategic asset underscore a narrative shift: from fears of government bans to a global accumulation race. Even critics like Peter Schiff are mocking the trend by launching faux reserves, unknowingly validating Bitcoin’s inevitability.
Tick tock next block,
The Swan Education Team
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Welcome to Bitcoin: 101 Series
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Quote of the Day
“Diversification” is a fancy way to say “less Bitcoin”.
- Hodl.exe
Job of the Day
Senior Marketing Manager – Brand & Growth
New York, NY, USA Remote
Full Time / Marketing
We are looking for a Senior Marketing Manager to execute brand positioning, content strategy, and marketing initiatives that elevate Blockstream’s global reputation among developers, institutions, financial professionals, and Bitcoin users. This role will be instrumental in developing high-quality, multi-channel campaigns that educate, inform, and inspire audiences across all Blockstream products and solutions.
The ideal candidate is a strategic yet hands-on marketer with expertise in content-driven growth, digital campaigns, and brand building. This person will work closely with the Director of Marketing & Communications to ensure that Blockstream’s brand narrative is clear, compelling, and impactful.
This role reports to the Director of Marketing & Communications and will collaborate closely with the Head of PR, product teams, and business development.
What You’ll Be Doing (Responsibilities)
Brand Growth & Positioning (Institutional & Consumer)
Execute marketing initiatives to position Blockstream as the leader in Bitcoin infrastructure and financial technology.
Help develop and execute brand campaigns across digital, content, and paid media channels.
Ensure messaging consistency across developer, enterprise, and consumer segments, aligning with Blockstream’s branding.
Content & Thought Leadership Development
Lead content execution, including blog posts, newsletters, white papers, and social media content.
Develop education-first content that resonates with both institutional and retail audiences, explaining Bitcoin infrastructure, financial use cases, and product benefits.
Repurpose key insights into high-impact digital assets, including short-form content, visuals, and reports.
Digital Marketing & Campaign Execution
Manage and optimize multi-channel paid and organic campaigns (Google Ads, LinkedIn, Twitter/X, YouTube, Bitcoin media, etc.).
Own SEO and performance-driven content marketing to increase search discoverability and organic brand growth.
Work with product and business teams to align lead-generation campaigns with growth objectives.
Support Bitcoin community engagement efforts to drive user adoption of consumer products.
Market Intelligence & Performance Tracking
Track brand awareness, engagement, and campaign performance to refine future initiatives.
Report on search trends, audience segmentation, and demand generation metrics.
Align with business development and product teams to measure marketing impact on lead generation and revenue growth.
What We Look For In You (Required Qualifications)
6+ years of experience in marketing, brand strategy, fintech, Bitcoin, or consumer tech.
Experience in multi-audience marketing, engaging both institutional and consumer/retail segments.
Strong expertise in content marketing, SEO, paid campaigns, and brand storytelling to drive audience engagement and brand growth.
Deep understanding of Bitcoin, self-custody, institutional finance, and fintech trends - you should be able to communicate why Bitcoin matters to different audiences.
Ability to translate technical or financial concepts into compelling marketing materials that resonate across different buyer personas.
Nice To Haves (Preferred Qualifications)
Experience marketing Bitcoin wallets, financial products, or blockchain infrastructure.
Prior work in developer marketing or enterprise fintech marketing.
Existing relationships with Bitcoin media, fintech journalists, or financial institutions.
Experience working in high-growth environments where speed and adaptability matter.
Not your particular skill set? Check out all the Bitcoin Jobs at bitcoinerjobs.com.
In the Headlines
Nasdaq-Listed Biotech Firm Atai Life Sciences Adds $5M in Bitcoin to Treasury Strategy
Atai Life Sciences (Nasdaq: ATAI), a biotech firm focused on mental health treatments, is adopting a Bitcoin treasury strategy, starting with a $5 million investment. Founder Christian Angermayer cited inflation risk, cash reserve erosion, and valuation pressure as key reasons Bitcoin is a smart hedge—especially for biotech companies vulnerable to macroeconomic volatility.
Despite short-term price fluctuations, the company views Bitcoin as a long-term store of value and will maintain ample USD reserves to avoid impacting operations. ATAI shares currently trade at $1.37, down 93% from their all-time high. Angermayer also hinted at a forthcoming post connecting Bitcoin and psychedelics philosophically.
Strategy Ups Bitcoin War Chest, Expands Stock Offering to $723M
Strategy (formerly MicroStrategy) has increased its “Strife” perpetual preferred stock offering from $500 million to $723 million. The 8.5 million shares, priced at $85 each with a 10% fixed annual dividend, are expected to settle by March 25.
Strategy plans to allocate $711 million of the proceeds to buy more Bitcoin, adding to its 499,226 BTC holdings (worth ~$41.4B). Unlike past offerings, Strife isn't convertible to common shares and pays quarterly cash dividends starting in June—though Strategy can defer payments with compounded interest up to 18%. Despite recent dips, Strategy stock is still up 84% year-over-year.
Swan Shortie of the Day
Event of the Day
BitBlockBoom 2025
Dates: April 3rd-6th, 2025
Location: Dallas, Texas
Tickets: Available for purchase here.
Bitcoin’s most dedicated minds are converging once again at BitBlockBoom 2025, the leading Bitcoin-only conference where serious discussions about the future of Bitcoin take center stage. Unlike generalized blockchain events, BitBlockBoom is exclusively focused on Bitcoin, providing an unparalleled opportunity to engage with thought leaders, investors, developers, and pioneers shaping the Bitcoin ecosystem.
Why You Need to Be at BitBlockBoom 2025
World-Class Speakers: Gain strategic insights from leading Bitcoin experts, developers, economists, and investors who are pioneering innovation in the space.
Deep-Dive Educational Panels: Stay ahead of the curve with advanced discussions on Bitcoin security, the Lightning Network, mining, regulation, and institutional adoption.
Elite Networking Opportunities: Connect directly with Bitcoin’s top innovators, investors, and business leaders to explore new opportunities and partnerships.
Bitcoin-Only, No Distractions: Unlike other conferences diluted with altcoins and blockchain hype, BitBlockBoom is 100% focused on Bitcoin.
Who Should Attend?
BitBlockBoom is designed for Bitcoin professionals, institutional investors, entrepreneurs, policymakers, and developers who recognize Bitcoin’s fundamental role in global finance and monetary sovereignty.
Whether you are managing institutional Bitcoin holdings or driving Bitcoin’s technological evolution, this conference delivers the high-level insights and connections you need to thrive.
The Future of Bitcoin Starts Here
BitBlockBoom 2025 is not just an event—it is the epicenter of Bitcoin thought leadership, where the brightest minds converge to discuss, strategize, and accelerate Bitcoin’s mainstream adoption. If you are serious about Bitcoin’s future and want to position yourself at the forefront of this financial revolution, this is the event you cannot afford to miss.
Meme of the Day
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